Gigi Hadid steps into distinct characters -the boy, the gentleman, the girl and the lady to parade Burberry's latest Monogram collection.

As part of <a href="https://www.lofficielmalaysia.com/fashion/burberry-s-new-monogram-logo-by-peter-saville" target="_blank">Riccardo Tisci</a><a href="https://www.lofficielmalaysia.com/fashion/burberry-s-new-monogram-logo-by-peter-saville" target="_blank">&#39;s identity recoding journey</a> for the British house, the Burberry Monogram was first unveiled in August 2018 and now the full collection has finally arrived!

Designed by Peter Saville, the graphic designer translated a selection of 20th-century Thomas Burberry logo motifs into a beige-honey hued tessellating pattern that spells the founder&#39;s initial &nbsp;&#39;T&#39; and &#39;B&#39;.

And as Burberry rolls out its first full Monogram collection this May,&nbsp;Riccardo assembles photographer Nick Knight, art director Peter Saville, stylist Katy England, make-up artist Isamaya Ffrench and hair stylist Gary Gill,&nbsp;a crew of second-to-none British creatives to realise the debut campaign starring Gigi Hadid.

Burberry Debuts Monogram Collection Through A Campaign Starring Gigi Hadid c Courtesy of Burberry _ Nick Knight.jpg

Along with the campaign imagery, Gigi was cast as the protagonist for a special 40-second campaign&nbsp;video where the supermodel portrays four distinct&nbsp;character &ndash;&nbsp;the boy, the gentleman, the girl and the lady &ndash;manifesting the collection&#39;s diverse dimension and personalities.

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&quot;The idea behind the shoot was to create imagery that allowed Gigi to play out the four characters of the lady, the gentleman, the girl and the boy in a very simple, stripped-back and honest studio environment.&quot;

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-Nick Knight

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<iframe frameborder="0" height="850px" scrolling="no" src="https://www.instagram.com/p/Bxe7ml9g4QT/embed" width="1080px"></iframe>

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&quot;Gigi performed brilliantly as a girl, boy, woman and man &ndash; it was so interesting to explore how one individual could manifest the universe of Burberry.&quot;

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&ndash; Peter Saville.

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Swipe the gallery to check out&nbsp;Burberry Monogram collection:

Burberry Monogram collection is now available globally at Burberry boutiques and on <a href="https://www.burberry.com" target="_blank">burberry.com</a>

Gigi Hadid transcends personas for Burberry Monogram Collection

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